Apparently this is a good timescale to make the changes we need on climate change. It is, of course, better known as 100 months. I'm not convinced by arbitrary deadines, and am not sure what is so vital about January 2017. Also, how do you sign people up halfway through? Will the domain name count down? And one final complaint: it's not clear who's behind the site, except by reading the linked-to Guardian site.
The answer is NEF, incidentally, who I've been fond of in the past.
Having got all that snark off my chest, I did sign up, and will report back on what their monthly activity recommendations are. If they're something more substantial than urging us to turn the taps off when we brush our teeth, which surely they must be, I'll be ready to take it all back and encourage you all to sign up.
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