Complacency fail risk.

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When you're ahead, in a relatively apathetic country with two main parties who are often hard to distinguish (although less so lately), complacency has to be a risk. Which makes this an excellent message, via Oliver Willis. keen-eyed observers will remember the original from failblog.

Personally I think Obama's campaign complacency risk peaked in July. Here's some extraordinarily dated August coverage to illustrate how much things have changed, what with the bubble bursting and all.

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This page was published on November 1, 2008 12:40 PM.

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